Eco-friendly diaper brand to be sold in brick and mortar setting for the first time

Dypers' plant-packed, eco-friendly disposable diapers are now available in select Whole Foods Market retail locations. This marks the first time Dyper products will be available in ‘brick and mortar’ retail stores.  

“Having our products on the shelves in Whole Foods Market stores is a landmark event for our company - and our customers,” said Sergio Radovcic, Founder and CEO of DYPER. “We’re thrilled to join many other natural, organic and better-for-you brands as a viable alternative to conventional disposable diapers that can deliver on the efficacy and safety concerns of parents while helping the planet with thoughtful materials and plastic neutrality.”   

Dyper's products are free of chlorine, latex, alcohol, lotions, TBT, and Phthalates. The high-performing, premium diapers are unprinted, unscented, soft to the touch, yet extremely durable and absorbent. Crafted with viscose fibers from responsibly sourced Bamboo, diaper sizes 3, 4, and 5 are available at select Whole Foods Market locations. “Customers choose Whole Foods Market for the high and innovative products we carefully select to bring into our stores,” says Jennifer Mandanici, Global Category Merchant at Whole Foods Market. “Our shoppers will be delighted to discover DYPER’s unique and environmentally conscious products on our shelves.” 

Last month, Dyper announced it had diverted more than 10 million pounds of diaper waste from landfills through its commercial landfill avoidance program Redyper, a program that offers curbside pickup of used diapers in many major U.S. cities including New York, Los Angeles and Chicago as well as through a mail away service.

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